2022 - Wendy Pua | Malaysia Chinese Lifestyle Blogger

With the lockdowns changing the way we shop in recent years, Shopee’s Ramadan month data between 2019 and 2021 shows that Malaysians have become more intuitive when it comes to online shopping.

With the advancement of technology and how Ramadan shopping is turning to be more digital, Shopee has experienced a spike in searches for items across all segments on the platform throughout the Ramadan period in the last three years.

The keyword Baju Kurung was searched close to 3.3 million times throughout the Ramadan season in 2021. This was a 433 percent increase from the same period in 2020. In 2020 Ramadan month, the keyword increased in popularity by 265 percent compared to the same period the previous year.

In the health and beauty segment, the keyword foundation was searched more than 90,000 times on Shopee, a significant increase compared to 2019 where it was searched about 28,000 times. In 2021, the keyword search increased to more than 197,000 times. This shows that many who observe Ramadan continue to purchase products that help them look their best, come family photo sessions during Raya.

Meanwhile, the search for Kuih Raya increased to 253,603 times during Ramadan last year from 58,331 times in 2020 as Kuih Raya is one of the must-haves in the household of Malaysians who celebrate the occasion and hand out as gifts to their family and friends.

Consumers were also looking for automotive items such as helmets, engine oil, wipers, oil filter and car wax online. For instance, the keyword wiper was searched 8,365 times in Ramadan 2020 as hardware and spare part shops were allowed to only operate for limited hours during the Movement Control Order (MCO) period. Last Ramadan, it was searched more than 27,000 times.

Kenneth Soh, Head of Marketing Campaigns at Shopee Malaysia said that the lockdowns had trained Malaysians to be accustomed to e-commerce and that Shopee has now become the go-to platform to get their Ramadan essentials which were previously purchased offline.

“Take for instance there was a surge in sales for ketupat palas, BB Cream and concealers during Ramadan 2021. These are popular items which users used to purchase them offline. However, last year, these became the most sold items online within their product categories.”

On the top-3 selling products from every category for the past three years, Shopee has released the following:

Categories	Top 3 most sold items during Ramadan 2021	Top 3 most sold items during Ramadan 2020	Top 3 most sold items during Ramadan 2019
Grocery and Pets	Laundry detergent	Laundry detergent	Sampul Raya (Raya packets in English
Sampul Raya (Raya packets in English)	Keropok/Kerepek	Cheese powder
Ketupat Palas	Sampul Raya (Raya packets in English)	Raya cake gift set
Home & Living	Container	Storage box	Storage box
Pillow	Container	Reusable straw
Cloth	Mosquito coil	Baking tools
Home Appliances	Food processor	Food processor	Portable juicer
Air fryer	Portable juicer	Food processor
Portable juicer	Rice Cooker	Rice cooker
Health & Beauty	Facial Mask	Facial Mask	Facial Mask
BB Cream and liquid foundation	Shampoo	Shampoo
Concealer	Eyebrow products	Eyebrow products
Muslim Fashion	Baju Kurung	Hijab	Baju Melayu
Kain Pelikat	Baju Melayu	Telekung
Baju Melayu	Women’s Blouse	Hijab
Muslim Accessories	Brooch	Sejadah	Tasbih
Sejadah	Tasbih	Brooch
Hijab Tag	Brooch	Sejadah
Automotive	Tire Valve	Sports Rim	Tire Touch Up Paint Marker Pen
Tire Touch Up Paint Marker Pen	Tire Touch Up Paint Marker Pen	Wheel Hub Centre Cover
Wheel Nut	Sports Rim Wheel Cap	Wheel Nut

With Ramadan just around the corner, Malaysians can look forward to shopping for their Ramadan needs during the Ramadan With Shopee campaign from 4 to 18 April 2022. Shopee users can expect to enjoy free shipping with a minimum spend of RM5, RM10 Ramadan deals and stand a chance to win a Vespa Sprint S 150 with Weekly Motorcycle Giveaway throughout the campaign period.

While preparing to welcome the Ramadan month with Shopee, users will also be greeted by Dato’ Sri Siti Nurhaliza, Malaysia's Queen of Pop as the e-commerce platform’s local ambassador during the Ramadan With Shopee campaign. Adding more cheer to the festive season, Dato’ Sri Siti Nurhaliza’s beauty brand, SimplySiti will be surprising users with the launch of a new cosmetic range on its Shopee Mall official store. Get the necessities to glam up with SimplySiti for the upcoming Raya holiday season at https://shopee.com.my/simplysiti.

You can also get your Ramadan needs from brands on Shopee Mall such as: Akemi, Celovis, Dessini, Dr. Cardin, Enfagrow, Gaabor, Garnier, Grafen, Honor, Infinix, Kiehl’s, Kitchenz, Levi’s, Logitech, Maserati, McDonald’s, Mydin, MY Mentholatum, OPPO, Perfect Diary, PinkFlash, Polo Hill, Skechers, Tefal and Vinda or search for whatever you need at https://shopee.com.my/m/ramadan-sale

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The betting space is a large industry. What’s more, all projections indicate that it is only likely to continue growing, and it is also fiercely competitive. Even though more people are coming to see the perks of betting, many gambling sites don’t know the level of action they would like. As a result, these platforms continue to devise new and creative ways to attract punters to their corners.

One commonly adopted measure to gain new punters is to offer supposedly lavish welcome bonuses or free bets. It can range from matching your first deposit with free cash to providing you free bets when you stake a certain amount of money. However, the saying goes that when something sounds too good to be true, it usually is. These seemingly generous offerings often come with a bit of clause attached; wagering requirements.

Wagering Requirements – What Are They And Why They Exist

In simple terms, a wagering requirement is a play-through condition you have to meet before you get any bonus or perk. It appears in the form of a minimum betting threshold a punter must reach before they can claim any bonus/winnings that they have.

Wagering requirements exist to accomplish two things primarily. The first is to offer punters a means to make even more winnings while putting themselves at little to no risk. The second is to ensure that these gambling platforms gain at least something from leveraging their bonus services. To further understand wagering requirements and the impact they can have on your betting experience, we’ll be looking at some of the typical bonuses that online casinos offer and the conditions they have.

Types Of Bonuses And Wagering Requirements

The Free Spin

It is likely to be one of the first offers any punter will get from a gambling site. It offers you free spins at the online slot games. The requirement here is that you would also need to wager a certain amount before taking out your winnings. As an example, if you win $20 from your free spin, and the wagering requirement of the platform is “15 times”, you would have to wager $20 a total of 15 times ($300) before you can claim your winnings.

The Match Bonus

Here, you get an equal sum of any initial deposit you place as a “match bonus.” For instance, if you deposit $100, your match bonus will also be $100. Now, if the wagering requirement of the betting site is 15 times, you would need to wager $100 15 times before you’ll be able to withdraw the match bonus.

The No-Deposit Bonus

Similar to the Match Bonus, the only difference is that you don’t need to deposit beforehand. The gambling site provides you with a certain sum you can use to place bets. However, most gambling sites will still ask that you meet specific benchmarks before withdrawing what you win. For instance, if you have a $100 no-deposit bonus, and the wagering requirement is ten times, you would still have to bet $1000 to claim your winnings.

What To Watch For With Wagering Requirements

The fantastic deals that these bonuses and offers present are undoubtedly impressive. However, many punters have tried to cash in on it only to regret those actions later. These days, many online betting platforms offer sweet deals that come attached with high wagering requirements. The worst part of it all is most bettors don’t realize what they’ve gotten into until it’s too late.

The best way to stop this is to take the time to go over the Terms and Conditions of these bonuses before you opt for them. That way, you have prior knowledge of what you’re getting into, and you know how best to handle it.

In addition to the wagering requirement terms listed above, others you’re likely to encounter include but aren’t limited to;

Having your bets count after you’ve cleared your deposit,
Certain games don’t get counted towards fulfilling the wagering requirements,
Bonus validity is only available for a limited time,
Embargo on certain types of games, bets, and strategies, and so on

Ultimately, you should note that not all bonuses come attached with a wagering requirement. Still, to ensure you don’t trap yourself in an inconvenient situation, it’s always best to research the gambling site before you try to leverage any freebie.